Smart Launch

I love the sheer brilliance behind some PR stunts.

In a new way of launching the movie 27 Dresses, starring Katherine Heigl, there will also be a launch of a charity auction to include 27 celebrity gowns. All proceeds will go to the Lavender Trust.

March 4, 2008.



PS: Im very excited to see this movie! I missed the premire in LA, but looking forward to the London showing.

A charity worth looking into?

Ever find that with all the charities out there, it may be hard to choose one to commit your time to? Well, here is an organisation that with your help and time can enrich the lives of others in this century.

Womankind is:

"Women have an abundance of practical ideas for improving their own lives and lifting their families and communities out of poverty. But this can only happen if they have the confidence and opportunities to articulate their needs and ideas - and be listened to.

WOMANKIND Worldwide is the only UK charity devoted to enabling women to achieve this.

We work closely with 32 partner community groups in 14 developing countries. This means that the projects we fund and support tackle the specific issues in a particular area, rather than trying to import a 'one size fits all' solution from the UK.

All our projects are connected to enabling women to understand their legal rights. And to use these rights to benefit their daily lives. Where new legislation is needed to protect women or improve their status, we help our partners secure this too."

How does fashion play into this? Ms. Couture queen herself, Daphne Guinness is donating three racks of couture, ready to wear and accessories to be sold at auction-with the proceeds going to Womankind.

Words of a Genius

"It's like talking in Chinese. I don't understand them [clunky shoes] at all. The past few years have been aesthetic hell for me... It's because designers have forgotten about the importance of the harmony of extremes." And the modern media doesn't fare much better, in his opinion. "I'm totally confused," he admits in Style magazine. "I don't even know what taste is anymore. Frankly, I can't bear to buy magazines. I get so upset." - Manolo Blahnik



Now that is a man with divine taste and style distinction.

ASPREY SAMPLE SALE!!

ASPREY is holding a three-day charity sale at London's Science Museum this week, offering up to 75 per cent off their ready-to-wear collection and accessories - plus, some added surprises. Begins on Thursday, 21 February and runs until Saturday, 23 February. The best part? A percentage of all proceeds raised will go towards Starlight, the national charity for seriously or terminally ill children.

Gucci: The movie

You fell in love with the behind the scenes look at Louis Vuitton, the quirks of Karl Lagerfield, and now you can see a motion feature telling the tale of the house of Gucci.

Ridley Scott will be directing, and they will be using Gucci's archives for history, family secrets and original Gucci pieces from the 1960s to the 1990s that will feature in the film.

It will show the small beginnings of Gucci from an Italian family business to the ultra successful Tom Ford's sexed up version of Gucci during the nineties. (even whispers of Clive Owen to play Mr. Ford)

Save the Date: Febuary 4th, NYC, Halston Re-Launch

You know the mastermind behind Jimmy Choo, Tamara Mellon, as one to put luxury on full volume. With Harvey Weinstiens backing, Ms. Mellon plans to make the new Halston, a part of all of our closets.

"Halston will be what it was in the 1970s: a pure luxury brand,” she says.

Think a revision of all that was glamorous in the 1970s. Picture our favourite movie stars from the past, in their billowing one shoulder dresses, perfectly pleated, in bright colours, dancing the night away at studio 54 in NYC. Yeah, I didnt have any doubt of this ventures success. Ill post an update when the show launches.



Source:

Times UK online

Spring Ad Preview: Balenciaga

You may remember last Fall when Jennifer Connelly was announced as the new face of Balenciaga. Here is her campaign put in motion. What do you think? I'm not to sure about those gladiator gellies!

Cool Indie Brand: Vena Cava

Brooklyn-based designers Lisa Mayock and Sophie Buhai have proved to become quite the masterminds behind Vena Cava, a quietly elegant line of ready-to-wear that enhances the wearer's own beauty. Inspired by vintage collections and their own personal style, wearing a piece by Vena Cava is much like wearing a special piece handed down from a sophisticatedmother to a graceful daughter. Most of the prints are hand-drawn. Buy at Barney's, Harvey Nichols, or select upscale botiques.



They come a close second to Geren Ford when it comes to choosing easy and light dresses to throw on!

A day for spokesmodels

Marc Jacobs has just named Victoria "Posh Spice" Beckham as the new face of Marc Jacobs.

After much whisper, it was finally announced after the photo shoot with Juergen Teller took place after Halloween.

This is not much of a surprise, as lately Mr. Jacobs has appeared to be morfing into the VB robot! Perhaps peoples ideals of beauty change with time, and now its all gloss and glass.

SJP in PS for SATC movie!

Enough acronyms for you?

Sarah Jessica Parker is back at it showing off all the beautiful clothes we have to look forward to for spring. The most recent pictures from the Sex and the City movie shoot have Carrie in Proenza Schouler Spring/ Summer 2008



Who do you think rocks it better?